Thinking About Innovations
As a sommelier, I was constantly looking for ways to invigorate our winery and stand out from the competition.
I wanted to offer visitors more than just a wine tasting – an experience they would take home and remember for a long time.
Collaboration with Z-AGENCY
The idea came when I learned about Z-AGENCY and their gaming platform TerraHunt. I realized that combining wine and games could be exactly what I was looking for.
I envisioned visitors exploring our vineyards, solving puzzles, and learning about wine in a fun way.
Creating the Game and Training
I contacted Z-AGENCY and together we started working on creating a game specifically for our winery. It was exciting and inspiring.
I trained in using the platform and gradually, a game emerged that combines knowledge about wine with adventure and fun.
Collecting Contacts and Marketing
Each player has to register during the game, allowing us to collect email addresses. This became a key tool for our subsequent marketing activities.
Now we can communicate more effectively with our visitors and offer them personalized events and information.
Success and Future Plans
The game became a huge hit. Visitors are thrilled, and more importantly, they are returning.
I realized that using modern gaming technology was a great choice.
Not only does it increase interest in our winery, but it also allows us to be innovative and keep up with the times.
FAQ
How can a winery use a TerraHunt game?
To give visitors more than a wine tasting. The game combines knowledge about wine with adventure and fun, and the idea was for visitors to explore the vineyards, solve puzzles and learn about wine.
How does a game help a winery collect contacts?
Each player has to register during the game, so the winery collects email addresses. They became a key tool for its marketing, for example for offering visitors personalized events and information.
How do you get a TerraHunt game made for your winery?
You contact Z-AGENCY and create the game together. In this story the sommelier trained in using the platform, and the game was built specifically for the winery.
Did the wine game bring visitors back?
Yes. According to the sommelier, visitors are thrilled and, more importantly, they are returning. The game also increases interest in the winery.
The Experience You Deserve
I warmly invite you all to our Vican Winery to try our unique game and, of course, taste our exceptional wine.
Come and experience the combination of traditional wines and modern technology – an experience you truly deserve!
